Sarah Lasko

We’ve previously discussed deciding when to sell your SaaS business, which avenues to sell through, and how to navigate the various acquisition deal structures. But what do you do once the ink is dry on your SaaS acquisition deal?
In today’s article, we’ll explain what Founders can expect during the acquisition transition period and beyond. We’ll break down which paths a Founder might take once their business has been acquired, as well as the opportunities that will be available to them post-...

Wrote the copy for the 80+ landing pages that make up Mailparser's template library.

So you’ve got a product that you’re convinced will be flying off the shelves – just as soon as you start an affiliate program. So what’s standing in your way? First, you have to find the best affiliate management software, then learn how to use it, and then actually build your program from scratch.
Sound stressful? It usually is.
That’s why 40-60% of people who sign up for a free trial use an online software once and never return. It’s often too hard or intimidating to learn a whole new produ...

Take an evening stroll through the stars in this immersive nightwalk
Something otherworldly is glowing inside the Queens Botanical Garden. And step lively, because the ethereal illumination won’t be in this borough for long.
Astra Lumina NYC is a combination light show/concert/modern art exhibition for all ages.
The exhibition poses a question: “We’re always told to reach for the stars, but what if the stars could reach for us?” The answer is given in a mile-long multimedia excursion with pro...

There’s a lot to learn when it comes to selling your SaaS successfully on a competitive market. We recently detailed our best advice for deciding when to sell your SaaS. But once you’ve determined that you’re at the right place for a profitable exit, there are more questions to consider. First, how do you determine the valuation of your SaaS before selling? And who should you seek out when deciding where to sell your SaaS business?

In this article, we’ll intro the valuation process and provid...

Ghost Inspector is an automated web testing tool that helps QA testers and engineers to easily build, edit, and run low-code/no-code web tests. Start a free trial.
Quality Assurance testers play an important role in verifying that company software maintains its functionality and reliability. Because the world of software testing is an expansive one, QA testers should equip themselves with an understanding of which types of software testing are most relevant to their daily tasks.
With so many ...

Step inside artist Alexa Meade’s head with an immersive, interactive art experience for all ages

Follow the White Rabbit through Bryant Park and into the interactive painted world of Wonderland Dreams, a Fifth Avenue immersive art installation from the mind and hands of world-renowned artist Alexa Meade. Wonderland Dreams invites art lovers of all ages to step into the painting and become living art, along the storied journey through Alice’s Adventures in Wonderland.

Think of living art as an...

One of our new Core Values at SureSwift is an action – Stretch. Living out this value means being ready to engage in new challenges, seize opportunities, and embrace risk and change as an opportunity to learn and grow.
In today’s interview, we’ll hear from SureSwift’s Director of Corporate Marketing, Tracie Clayton, about how her recent endeavors at SureSwift have helped her to embrace the Stretch value. Along with her role as part of the corporate team, Clayton recently stepped into a transi...

Ghost Inspector is an automated web testing tool that helps QA testers and engineers to easily build, edit, and run low-code/no-code web tests. Start a free trial.
You’re testing a user registration page on a website to ensure that new users are able to set up their account easily. You build a test that checks to make sure that users can:
Open the registration form
Type their information into each box
Click the available ‘Register’ button to submit the form
Receive a confirmation that their f...

Take a meditative tour of the universe inside a NASA-led art installation

You’d never guess that inside Chelsea Market, nestled between boutiques and taco joints, lies a peek into the wonders of the universe. Beyond the Light at ARTECHOUSE gives us a one-of-a-kind, immersive look at the unseen universe by way of data from the James Webb Space Telescope, NASA’s star-gazing jewel of the skies.

A years-long project that showcases the convergence of art, science, and technology, Beyond the Light ...

There's no better way to build affiliate loyalty than by ensuring they receive commissions with 100% accuracy and consistency. Not only does LeadDyno make it easy to pay thousands of affiliates with a few clicks, but our powerful Stripe integration further simplifies the process by automating Stripe payments and ensuring secure, timely transactions.
Whether you’re managing ten affiliates or ten thousand, perhaps the single most important aspect of running an affiliate program is knowing how y...

It was the buzzword of 2023, and it’s continuing to trend upward in 2024. The democratization of artificial intelligence (AI) has already changed the way we interact with the internet. Though still a polarizing subject, generative AI tech has exploded in growth and popularity over the last year. And as business owners begin to capitalize on how AI tools can save time and cut costs, SaaS companies are racing to be the first and the best in AI for content development in 2024.

Leading the AI cha...

If you’re deliberating about whether it’s time to sell your SaaS business, you may also be experiencing conflicted emotions about whether you’re truly ready to pass your hard-earned SaaS on to new owners. As a bootstrapped SaaS founder, you've dedicated years of your life to developing and nurturing your technology. You want to sell your SaaS at the right time while also finding a buyer who shares your vision and can drive your business toward greater success.
Having acquired over 40 SaaS bus...

Ghost Inspector is an automated web testing tool that helps QA testers and engineers to easily build, edit, and run low-code/no-code web tests. Start a free trial.

Here’s a scenario: You’re a QA tester building automated tests for a new online email app. One test case requires you to confirm that the email reply button is working correctly. The challenge is that the email thread updates dynamically without changing its web address URL, complicating the process by limiting the effectiveness of...