Sarah Lasko

Wrote the copy for the 80+ landing pages that make up Mailparser's template library.

Take a meditative tour of the universe inside a NASA-led art installation
You’d never guess that inside Chelsea Market, nestled between boutiques and taco joints, lies a peek into the wonders of the universe. Beyond the Light at ARTECHOUSE gives us a one-of-a-kind, immersive look at the unseen universe by way of data from the James Webb Space Telescope, NASA’s star-gazing jewel of the skies.
A years-long project that showcases the convergence of art, science, and technology, Beyond the Light ...

More than 50 million people quit their jobs in 2022, in what came to be known as the “Great Resignation.” Although the mass-quitting period is now at an end, LinkedIn recently reported that 51% of employed workers are still seeking a new job in 2023. Common reasons that employees choose to leave a job include the desire for better pay, stronger company culture, access to remote work, and greater career advancement. Because high employee turnover rates add significant cost to a company’s botto...

Take an evening stroll through the stars in this immersive nightwalk
Something otherworldly is glowing inside the Queens Botanical Garden. And step lively, because the ethereal illumination won’t be in this borough for long.
Astra Lumina NYC is a combination light show/concert/modern art exhibition for all ages.
The exhibition poses a question: “We’re always told to reach for the stars, but what if the stars could reach for us?” The answer is given in a mile-long multimedia excursion with pro...

Step inside artist Alexa Meade’s head with an immersive, interactive art experience for all ages

Follow the White Rabbit through Bryant Park and into the interactive painted world of Wonderland Dreams, a Fifth Avenue immersive art installation from the mind and hands of world-renowned artist Alexa Meade. Wonderland Dreams invites art lovers of all ages to step into the painting and become living art, along the storied journey through Alice’s Adventures in Wonderland.

Think of living art as an...

TikTok evolved past its dance challenge origins into a highly effective edu-tainment platform, where influencers of all industries run thriving businesses and attain major monetary gain.
If you’re on the app, you’ll quickly find that to stay relevant, you need to post high-value content with consistency. Here are some top tips for coming up with TikTok video ideas that will help you reach your target audience.
1. Steal from your competitors
One fortunate thing about being a content creator on...

Instagram/Facebook guest post for Hell's Kitchen Agency, a NYC-based talent agency

1. Be ready for fast audition turnarounds.

If you hate the idea of having to do quick-fire analysis/self- direction and memorizing 3-10 pages of lines in 2 days (the general industry time standard for tv auditions), you’re not gonna like this job.

2. You have to keep training to be a contender.

To stay competitive, you have to go to the gym, vocally and emotionally. If you’re not working the muscle consistently in an acting class/voice lesson/dance class or on your own, you generally won’t be as...

Fancy dress, themed costumes, and your chance to meet the Queen

Ready to live your Regency Era dreams? The Bridgerton Experience has landed in NYC, which means between now and the end of July, you can present yourself to the Queen and perhaps even win her highest regards as Diamond of the season. This immersive ballroom experience labels itself as a “once-in-a-lifetime night out in a Regency-esque world,” so naturally, as a Bridgerton fan, I had to check it out.

Bridgerton first arrived on Ne...

If you start to get the cold sweats any time you have to install a new app on your website, have no fear! We wrote this straightforward guide to walk you through the three step process for installing Storemapper, so you can get up and running without hassle. Plus, we hired someone without any coding skills to write it, so they’d make sure it could be easily understood by non-coders.

We also compiled the most common errors that come up while installing Storemapper, so you can jump over those h...

Touring through vintage New York and landmarks of Mrs. Maisel
“Louder, faster, funnier!”
That’s the mantra between takes on the set of The Marvelous Mrs. Maisel, and now you can get a taste for yourself while on one of the hottest tours in NYC.
On Locations Tours guide Katherine Winter takes direction well, because she packs the two-hour guided tour with funny stories, behind-the-scenes details, and quippy asides about the show and her time working on it as a background actor. And if you’re l...

Reference checks are an essential part of the hiring process, because they provide keen insight into a job seeker’s work history, skills, and character. The downside? The typical manual methods for reference checking can be time-consuming and frustratingly riddled with delays. It can take hours to reach a single reference, and with multiple references per job candidate, the time spent playing phone tag adds up quickly. That’s why more and more hiring managers have chosen to start checking ref...

From March 2020 to March 2022, the pandemic added an extra $218.53 billion to eCommerce’s bottom line. As a result, more people are shopping online more frequently, providing the perfect opportunity to start an online business. However, becoming a Shopify store owner yields many questions: what will you sell? Where will you find your products? How will you fund your store launch? And most of all, where in the world do you start? This guide walks you through how to launch a Shopify store of yo...

For colleges and universities, the entry process can be an extensive one for both student applicants and those looking to work in secondary education. For schools of higher learning, potential employee and student evaluations require much more than academic records and resumes. Human resources and admissions offices utilize reference checks for colleges and universities to gain the kind of knowledge about an applicant that credits and grades are unable to provide.

Reference checks help identi...

So you’ve found the perfect candidate, the interview was flawless, and now you’re gearing up to offer them the job. There are only two things still standing in the way. Before you make the call offering the candidate the new job, they have to pass both a comprehensive background check and multiple personal reference checks.
So what’s the difference between these two hiring necessities, and what part do they both play in offering job? While background checks and reference checks cover similar ...